Business & Media

The San Diego Surf Film Festival Strikes Back

The Inertia Editorial Intern
Monday, March 11th, 2013

“Photos and films of home breaks are what speak to me the loudest,” says Pierce Kavanagh. “Seeing the lone palm in the background, the grinding womp, or familiar houses on the beach with the realization that this is my home is what really does it for me.”

Surfing’s “Rampant Drug Use” and Accountability

The Inertia Surf Editor
Tuesday, March 5th, 2013

When Kelly Slater was quoted in an Australian newspaper yesterday saying that professional surfing has a recreational drug problem, you could almost hear the industry collectively catch its breath. But surfing does not have a drug problem; it has an accountability problem.

2013 ISA World SUP Championships Preview

Surfer / Academic Author / Teacher
Saturday, February 23rd, 2013

Since ISA Vice President, Karin Sierralta hard at work preparing for the ISA World SUP Championships to be held in Lima between February 24 and March 2, I figured I’d get a few of his thoughts on the upcoming event.

Olympics Drops Wrestling; And Surfing? Yeah, Right.

The Inertia Founder
Tuesday, February 19th, 2013

The Olympics without wrestling is unthinkable. And by extension, it made reconsider whether surfing deserves a place in Olympics. I’m not sure it does.

Alana Blanchard in Sports Illustrated Swimsuit Edition

Distributor of Ideas
Monday, February 18th, 2013

Alana Blanchard appeared in Sports Illustrated’s famed Swimsuit Edition last week, and they made this video about it. She’s not the first surfer in Sports Illustrated’s Swimsuit Issue. She won’t be the last.

The State of Artificial Waves

Writer/Surfer
Wednesday, February 13th, 2013

Artificial waves have received a lot of attention recently, and why shouldn’t they? Surfers travel the world searching for the perfect wave. Here’s a look at a few of the projects in development and where they might take the future of surfing.

Talking Heads I: David Stanfield

Surfer / Academic Author / Teacher
Friday, February 8th, 2013

I’ll be speaking with some of the more visible (and accessible) ASP talking heads in the weeks leading up to the 2013 ASP kickoff on the Gold Coast. I start today with Dave Stanfield. And he has some nuggets.

Vans Sponsors 2013 U.S. Open of Surfing

Writer/Surfer
Thursday, February 7th, 2013

Today Vans signed a three-year contract in partnership with IMG to fund the U.S. Open of Surfing.

Brand Representation On The WCT

Writer/Surfer
Wednesday, February 6th, 2013

One might argue that the biggest publicity for a surf brand is representation on the ASP World Championship Tour. Here’s a breakdown of how each brand is represented on Tour. Spoiler alert, Hurley is killing it.

Garrett McNamara & the 100-Foot Wave: Claim It!

The Inertia Founder
Tuesday, February 5th, 2013

It’s as if surf media views Garrett McNamara as a deceitful ne’er–do–well, instead of one of the most fearless motherf*ckers on this planet.

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