With the mind of an international businesswoman and the heart of a surfer, Anna Jerstrom has bridged the worlds of finance and performance swimwear to create Calavera--a brand that’s as innovative, strong and stylish as its clients. Growing up in Stockholm, Sweden, Jerstrom wasn’t exactly born into one of the world’s great surfing destinations. After nearly a decade of working in the intensely demanding international investment banking environment in London and New York, the Nordic beauty found herself dreaming of fleeing the stifling office atmosphere to attend a surf camp in Costa Rica. Once she got a taste of surfing, she was hooked. Anna quit her job, packed her bags and moved to Playa Hermosa where she embarked on a year of intense training with the eight-time Costa Rican surf champion Alvaro Solano.
Anna Jerstrom
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