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The Inertia
Distributor of Ideas
Environment
Everything You Need to Know About El Niño
1 min read
Arts
London’s Offering Their Own Awesome Snapshot of Surf Culture
1 min read
Environment
Global Warming is Bleaching Hawaii’s Coral Reef
2 min read
Surf
Why Moms Shouldn’t Worry When We Chase Hurricane Surf
2 min read
Environment
Footage Shows a Family of Whales Playing Under the Northern Lights
1 min read
Surf
Relive a Few Magic Moments with John John Florence
1 min read
Mountain
You Have to See This Insane 106-Foot Double Backflip
1 min read
Photos
Day 1 of the Quiksilver Pro France: Wildcard Wins and Injuries
2 min read
Surf
John Florence in Fine Form to Defend his Quik Pro France Title
1 min read
Business & Media
Check Out the App That Edits Your GoPro Footage For You
2 min read
Surf
RVCA Advocates Go Off-the-Grid and Score Pumping Western OZ
1 min read
Surf
Kerrzy and Noa Deane Wake Surf Behind a 30-Foot, 3-Bedroom Yacht
1 min read
Surf
Proof That Brad Domke Isn’t Completely Bonkers, But Is Still Freakishly Talented
1 min read
Environment
#ShredTheDrought: Skate Legends Promote Water Conservation By Ripping Empty Pools
1 min read
Environment
SoCal Edison Wants To Bury 2,600 Used Nuclear Fuel Rods at San Onofre
2 min read
Business & Media
Update: Surf Snowdonia Shut Down for the Winter, 68 Jobs Lost
2 min read
Surf
Mason Ho Manhandles Unruly Sunset Beach
1 min read
Surf
Jordy Smith Dominates in France (When He’s Not Injured)
1 min read
Video
Shocking Encounter Quickly Turns Into a Deadly Duel Between Man and Shark
1 min read