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The Inertia

The Inertia

Distributor of Ideas

Anthony Walsh GoPro tutorial
Surf

GoPro Shoot/Edit Tips: How to Shoot a Winning Shot

1 min read
If you're a local in Tahiti, there's a pretty good chance you're not afraid of the reef.
Surf

Tikanui Smith: Polynesian’s Garden

1 min read
News

Double Shark Attack Claims the Arms of 2 Victims

2 min read
Bethany Hamilton with Baby Tobias
News

Bethany Hamilton Had a Baby!

2 min read
Among the many waves that grace its shorelines is Lacerations, a righthander that absolutely pumps when the conditions are right.
Surf

Last Week at Lacerations

1 min read
There aren't too many humans on earth that know Pipeline like John John Florence.
Surf

John John Florence from Above

1 min read
Remember tandem surfing? Hardly? Yeah, us neither.
Surf

This Tandem Surfing GIF is Crazy

1 min read
By today's high performance surfing standards, they barely work. But by the tried, tested and true standards of plain old fun, they're amazing.
Surf

Through Autumn Fog: Single Fin Fun

1 min read
Kelly Slater Double Barrel Fiji
Surf

Kelly Slater Snags UNBELIEVABLE Double Barrel at Fiji Pro and Silences His Critics

1 min read
Shipsterns Bluff is not for the faint of heart.
Surf

This Amazing Drone Footage of Shipstern’s Bluff Will Knock Your Socks Off

1 min read
Business & Media

This Binding Will Bring Us the 720 and the 900

2 min read
Shark Dies in Car Crash
News

A Shark in Florida Died After Being Ejected from Vehicle in a Car Accident

1 min read
Drone Shark
Surf

Amazing Drone Footage Shows Oblivious Surfer Nearly Landing Right on Top of a Shark

2 min read
2015 Fiji Pro is LIVE
News

2015 Fiji Pro: #It’sON!

1 min read
Surf

Reef Releases Trailer for Their Newest Film, ‘EXIT’

1 min read
Surf

This Will Make You Want to Surf in Water That’s Just Above Freezing

1 min read
Kai Lenny in Bus-Sized Barrels and Knee-High Slop
Surf

Kai Lenny Will Astound You in Bus-Sized Barrels and Everyday Waves

1 min read
This is Seriously the Worst Drop in Ever
Surf

This is Seriously the Worst Drop in Ever

1 min read
He's got the focus and discipline of the next Kelly Slater.
Surf

This 12-Year-Old Has All the Makings of the Next Kelly Slater

1 min read