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The Inertia

The Inertia

Distributor of Ideas

Jack Freestone "Something is Calling"
Surf

Jack Freestone Destroys The Telo Islands in New Movie “Something is Calling”

1 min read
North Point, WA is the home of some insanely good tubes.
Surf

Jay Davies and Friends, North Point Tube-Fest

1 min read
ISA World Surfing Games
Surf

ISA World Surfing Games Kicks Off with Electric Start

1 min read
Ever been out in the lineup when nature calls? Not the first nature, either. The second nature. The kind of nature that can't be done inside the wetsuit.
Photos

5 Bathrooms That Will Make You Feel Like You’re Aqua-Dumping

1 min read
Surf

Dogs Are Surfing Heats Now

1 min read
Wishing Eddy a speedy recovery.
News

Réunion Island Rocked by Another Shark Attack

1 min read
These hyper-talented, absolutely fearless guys will, without a doubt, turn into grown-ass men that defy what is possible on waves of consequence.
Surf

The New Generation of Tahitian Chargers Will Astound You

1 min read
Fiji is one of the best stops on Tour.
Photos

14 Insane Images from Round 1 of the Fiji Women’s Pro

1 min read
John John has some work ahead of him if he wants that title. Photo: WSL / Kelly Cestari
News

John John Florence Injured; Pulls out of Fiji Pro

1 min read
Photos

The 35 Best Photos of May

1 min read
Dane Reynolds' "Sampler"
Surf

Newest Dane Reynolds Flick Confirms He’s Still One of the Best Surfers EVER!

3 min read
Lyndie Irons is an amazing woman. She's strong, she's beautiful, and she's an amazing mother to her and Andy's son, Axel.
Surf

An Irons Family Party Wave: Axel and Lyndie’s First Wave

1 min read
Some dogs just want to fetch a f*cking ball.
Surf

Man Takes Dog Surfing, Dog Hates Surfing

1 min read
Tales by Light Photography Travel
Video

Tales by Light: Combining Exploration and Photography in the Natural World

1 min read
Surf Snowdonia is just about done. And Firewire is helping them along.
Surf

Firewire Partners With Surf Snowdonia For Massive U.K. Wave Garden

2 min read
Brad Domke is a lunatic. A straight-up, bonafide lunatic.
Surf

Watch Brad Domke’s Incredible Puerto Foamie to Skimboard Transfer

2 min read
The 5-year-old son of Andy Irons is just that: a 5-year-old. He's skateboarding, surfing, and scuffing his knees. And that's the way it should be.
Surf

Axel Irons is 5-Years-Old, and He’s Ripping

1 min read
Surf

Colin Moran Caught on Tape. Literally, This is VHS

1 min read
Who is JOB 5.0?
Surf

The First-Ever Keiki Pro Shorebreak Contest Was a Disaster (In a Good Way)

1 min read