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The Inertia
Distributor of Ideas
Surf
This Is Jamie O’Brien Doing What JOB Does Best: Riding Big Barrels
1 min read
Surf
Mason Ho and Sheldon Paishon: Lost Files From an Indonesian Adventure
1 min read
Environment
California Photographer Captures Images of Great White and Whale Shark Together
1 min read
Surf
The Queen of September: Enter to Win Free Buell Wetsuits!
1 min read
Surf
Tyler Stanaland’s Catch Surf Quiver Is Built for Maximum Fun
1 min read
Surf
San Diego, a South Swell, and Plenty of Beachbreak Barrels
1 min read
Surf
‘January 10th Dimension’ Documents One of Maverick’s Most Iconic Swells Chronologically
2 min read
Surf
Wendy Worrell Page Is a 70-Year-Old Surfer We’d All Love to Ride Waves With
1 min read
Surf
Stephanie Gilmore and Her Quest For A Record 8th World Title at the Rip Curl WSL Finals
1 min read
Surf
John John Florence Releases 20-Minute Surf Film From His European Archives
1 min read
Surf
Coco Ho and Brock Crouch Totally Scored in El Salvador
1 min read
Surf
Zeke Lau Watches ‘The Ultimate Surfer’ Premiere and Surfs a Huge Town Swell
2 min read
Surf
Laird Hamilton Foil Surfs a Chicama Leg Burner for 3 Minutes Straight
1 min read
Surf
Hurricane Ida Sent Waves to Florida’s Gulf Coast and Ben Gravy Was There
1 min read
Surf
Nathan Florence Surfs Insane Paddle Day After Friday the 13th Teahupo’o Swell
1 min read
Surf
Kai Lenny’s Latest Outer Island Tow Session Is Pretty Dreamy
1 min read
Surf
Steve Irwin, the Crocodile Hunter, Could Actually Surf Really Well
1 min read
Surf
An Unforgettable Puerto Rican Surf Trip in a Gorgeous 12-Minute Edit
2 min read
Surf
Here’s How Kelly Slater’s Traction Pad Ritual Turned into a Bonafide Firewire Traction Pad
2 min read