Entrepreneurialism; Along with being perhaps the most annoying word to pronounce and spell, entrepreneurialism has also become this generation’s most desirable pursuit. The allure of striking gold with a prospective preneur has led to an exodus of switched-on folks turning their backs on traditional, “boring” career paths. Why work for the proverbial Man when you can pave your own way, right?
Surfing; While surfing’s groovy, counterculture origins are rapidly being replaced by mainstream jock glory, its incepting aura still remains. Flipping the bird at the Man is as much at the foundation of surfing’s modern history as anything. Period. The inherent freedom engrained in surfing has always been at odds with the mainstream’s perception of what constitutes a productive and successful life. As a diehard, non-professional surfer, you have been traditionally perceived as either a Spicoli slacker or the ‘pitted, so pitted’ guy.