Distributor of Ideas

The Inertia

It is not a secret that Bruce Irons struggled with some inner demons. In Andy Irons: Kissed by God, he spoke openly about it. “Everyone had their own addiction problem,” he said. “Everyone was hiding it. We all just turned into these closet-case, drug-addict monsters.”

Bruce doesn’t like the spotlight. He is a legend in surfing, however, and the spotlight tends to find him. And when it does, the people watch. His surfing is still next-level. Everyone wants to know what is happening with Bruce Irons, so in this short video filmed by Kamalei Alexander (with the exception of the surfing footage, which was shot by Zac Ramos) we’re given a glimpse into what a day in the life of Bruce looks like.


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