Roxy launched a new global campaign today. “Make Waves, Move Mountains” “celebrates the empowerment of women in action sports and beyond… [and] helps promote a message of strength and support to young women of any age, sport, or dream.” That’s good! Much better than peddling sex disguised as surfing on the sides of surf shops and on billboards.
You may remember when, all the way back in 2013, Roxy pulled their pants down and jumped ass first into a pile of angry hornets. They released a trailer for the Biarritz Pro that was 1:45 of tits and ass with no surfing. I seem to recall there was one turn at the very end, but perhaps my brain is addled by drink because that turn no longer seems to be there but all the tits and ass still are. Anyway, here it is in case your brain is addled, too: