Author Archives: The Inertia

About: The Inertia

Distributor of Ideas

TheInertia.com features insightful commentary from the global surf community’s most prominent and thoughtful figures. TheInertia.com also aims to make sustainable impacts on the world through charitable giving.

Pure Morning. Photo: Elmo Hernandez

Photo of the Week: 5.20.2013

Monday, May 20th, 2013

Sometimes nature’s elements combine to give us something extraordinary. The purity of this moment was absolutely gratifying.

photooftheweek

Photo of the Week: 5.13.2013

Monday, May 13th, 2013

Nias, Indonesia. Just one of those evenings that makes you want to drop everything in your life and take a surf trip to a place like this.

Surprise! John John Florence and Blake Kueny made a spectacular web clip full of surfing. And as someone interested in the evolution and future of high-performance surfboard riding, you should watch it.

John John Florence’s Begin Again

Sunday, May 12th, 2013

Surprise! John John Florence and Blake Kueny made a spectacular web clip full of surfing. And as someone interested in the evolution and future of high-performance surfboard riding, you should watch it.

Solo Session. Photo Bryce Johnson

Photo of the Week: 5.6.2013

Monday, May 6th, 2013

Solo session by Bryce Johnson.

Currently ranked 5th on the ASP Women's World Tour, Stephanie Gilmore has withdrawn from the upcoming contest in Brazil due to a foot injury. Photo: ASP/Dunbar

Steph Gilmore Withdraws from Brazil Due to Injury

Monday, May 6th, 2013

Steph Gilmore, the reigning 5-time ASP Women’s World Champion, withdrew from the Colgate Plax Girls Rio Pro this weekend due to a fractured foot.

Beautiful Girl Swims with Great White Shark

Beautiful Woman Swims with Great White Shark

Friday, May 3rd, 2013

So who is this woman who swims with Great White sharks? Her name is Kimi Werner.

April's Ten Best Photos

April’s Ten Best Photos

Tuesday, April 30th, 2013

Well, it’s the end of the month again. And yet again, another month has passed us by and our fine contributors have contributed their contributions. Amazing people doing amazing things and letting everyone see. How nice! Enjoy April’s Ten Best Photos, because I certainly did.

Alone at Night. Photo: Ronald Hons

Photo of the Week: 4.29.2013

Monday, April 29th, 2013

Alone at Night. Playing in the shore break with my flash. This was shot in La Jolla Ca, just after the sun left the horizon.

Although this spoof on Nike Surfing and Kolohe may have arrived a few months late, Nathaniel Curran and friends certainly make their point: Under-prepare. Over-deliver.

A Nike Surfing and Kolohe Parody

Monday, April 29th, 2013

Although this spoof on Nike Surfing and Kolohe may have arrived a few months late, Nathaniel Curran and friends certainly make their point: Under-prepare. Over-deliver.

Tom Lowe hitting the eject button

In Winter’s Arms

Saturday, April 27th, 2013

Tom Lowe. Ireland. ‘Nuff said.

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