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The Inertia

The Inertia

Distributor of Ideas

Billy Kemper and Kai Lenny surfing at Jaws
Surf

Watch Kai Lenny and Billy Kemper Catch Back-to-Back Jaws Monsters

1 min read
Rob Kelly pulls into a meaty barrel
Surf

You Need to See This Meaty Barrel Rob Kelly Snagged in New Jersey Yesterday

1 min read
Ben Gravy tow surfing in Oregon
Surf

Watch Ben Gravy’s First Time Tow Surfing: ‘I Am Terrified!’

1 min read
Great white shark scaring birds in California
Video

Watch This Great White Shark Give a Pair of Birds the Fright of Their Lives

1 min read
surfer in the Surf Lakes Yeppoon wave pool
Surf

‘PUMPED’ Is the Best Look Yet Into the World’s Weirdest Wave Pool

1 min read
Paige Alms fully committed. Photo: Cestari/WSL
Surf

There’s a Giant Swell on the Way to Hawaii and California

1 min read
Jamie O'Brien rafting at Pipeline
Surf

Jamie O’Brien and a Pipeline Rafting Session That Only He Could Pull Off

2 min read
Kolohe Andino surfing in San Clemente
Surf

Kolohe Andino Really Shines at Home

1 min read
a foil surfer in the water
Surf

This Is Exactly How a Hydrofoil Works

1 min read
Josh Kerr with a rail turn at Keramas
Surf

Josh Kerr on a Twin Fin at Keramas Is All Power and Flow

1 min read
Surfer about to get barreled on a wave in Indonesia
Surf

The Easiest Canggu Roll-In Barrel You Ever Did See

1 min read
Chilean seafood stew
Video

Kimi Werner’s Hawaiian Take on Chilean Seafood Stew Looks DELICIOUS

1 min read
Winter Surfer and Snow
Gear

The Inertia Holiday Gift Guide 2020

9 min read
Mason Ho riding the barrel
Surf

Watch Mason Ho Get Pitted in Solid Shore Pound for 10 Straight Minutes

1 min read
Sage Erickson surfing in Mexico
Surf

Look at Sage Erickson’s Enviable Three-Board Mexico Quiver

1 min read
Italo Ferreira surfing in Brazil
Surf

6 Minutes of Aerial Ridiculousness With Italo Ferreira

1 min read
Eli Olson hitting another surfer at Rocky Point
Surf

Eli Olson and a Rocky Point Hit-to-Pass

1 min read
Kelly Slater Tow surfing Maverick's
Surf

Kelly Slater Tow Surfed Maverick’s on This Day Way Back In the Year 2000

1 min read
Nic von Rupp getting barreled at Cave
Surf

Nic von Rupp Surfs One of Portugal’s Most Feared Waves: ‘The Ride of Your Life or a Ticket to Hell’

1 min read