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The Inertia

The Inertia

Distributor of Ideas

CJ Hobgood Perfect 10
Surf

CJ Hobgood’s Impossible Barrel Just Earned Him the Only Perfect 10 of the Tahiti Pro

1 min read
Environment

120,000 Homes Could Be Powered with Renewable Energy from this New Hawaiian Plant

3 min read
Indonesian Barrel Fest
Surf

Ultimate Barrel Fest at an Undisclosed Location in Indonesia

1 min read
Tia also just so happens to be the newest ISA gold medalist, which is really, really awesome. Much more awesome than not really doing much in a video for Playboy.
Video

Tia Blanco Poses for Playboy (but She’s Not Naked!)

1 min read
There aren't too many places like the Wedge. It's a place where the goal isn't to make it out, but simply to enjoy the ride. It's a beautiful place, where fun is the goal, not glory.
Surf

Wedge Porn

1 min read
Wavestorm to skimboard is on-point.
Surf

Brad Domke’s Insane Board Transfer and Skimming Antics Will Blow Your Mind

1 min read
Surf

Even Dane Reynolds’ Throwaway Clips are Visual Bliss

1 min read
Jeremy Flores Fingers Tahiti Tube
Surf

Jeremy Flores Fingers a Dreamy Tahitian Tube

1 min read
Strange things happen on lay days. Perhaps the strangest thing of all is Kolohe's chin/upper lip decoration.
Surf

John John’s Secret, Sting Pong and Kolohe’s Facial Hair: Billabong Pro Tahiti Lay Days

1 min read
Happy 125th, Duke!
Surf

Google Honors Duke Kahanamoku’s 125 Birthday

2 min read
Apparently, hoverboards at airports are a nonstarter. Just ask Wiz Khalifa.
Business & Media

Rapper Wiz Khalifa Handcuffed at Los Angeles Airport for Shredding Hoverboard

2 min read
Environment

Close Encounters of the Best Kind

1 min read
More people should know who Pedro Scooby is.
Surf

Get to Know Pedro Scooby

1 min read
Being bored is never something anyone should ever complain about.
Video

Never Be Bored: Project Detour

1 min read
The Road North
Surf

The Road North: Sydney to Noosa on an Unforgettable Surf Adventure

1 min read
Tahiti
Surf

Video of Heaven Just Leaked! Watch Slater and Co. in Absolute Paradise

1 min read
Everyone loves a good wipeout.
Comedy

The Kookiest Slams of @Kookslams

3 min read
Surf

Matt McCabe Reaps the Barreling Benefits of his own Backyard

1 min read
Moving Tribute to One of Surfing's Finest Who Was Taken Too Soon
Surf

Moving Tribute to One of Surfing’s Finest Humans

1 min read