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The Inertia

The Inertia

Distributor of Ideas

Surf

Surfers Unaware of Great White Shark at Manhattan Beach

1 min read
Surf

Kelly Slater and Kanoa Igarashi: Surf and Golf Buddies

1 min read
Surf

Roxy’s Reaction to Sexist Backlash from Biarritz Trailer

1 min read
Photos

The Inertia Welcomes Shaun Tomson’s The Code to LA

1 min read
After seven years on tour, Kai finally gets chaired up the beach. Photo: ASP/Kirstin
News

Kai Otton Wins Rip Curl Pro Portugal

2 min read
In the third episode of The Isle 2, the Maui boys do some things on waves that don't seem like they should be possible.
Surf

The Isle 2: Matt Meola, Albee Layer, and Kai Barger

1 min read
Win one of these Pepper-signed sticks. Photo courtesy of Pepper.
Arts

Win a Signed Pepper Surfboard and Concert Tickets

1 min read
Surf

Aritz Aranburu and GoPro Capture Long La Graviere Barrel

1 min read
Adriano De Souza Headpsace Photo: Red Bull
Headspace

HEADSPACE: Adriano De Souza

2 min read
Surf

Epic TV: Ted Endo on Tahiti Drop-In Controversy

1 min read
Fanning, looking for an exit and a title. Photo: ASP/Kirstin
Surf

Rip Curl Pro Portugal: Title Favorites Stumble in Round 1

3 min read
"Ireland is the opposite of a lazy man's surf session. You're not pulling up to the parking lot with a warm cup of coffee and the heater on, listening to the new Justin Bieber song."
Surf

Alex Gray: Live From the Moon

1 min read
Over the weekend, The Boardroom Surfboard Show took over the OC Fair and Event Center in Costa Mesa. Names, ideas and business cards were exchanged, and of course, the place was almost empty early Saturday morning - it was offshore and firing.
Photos

The Boardroom Surfboard Show

1 min read
Surf

GoPro and Mikala Jones Take You Inside the Barrel

1 min read
Big barrels, technical aerials, and a rail game par excellence - you want to see a surfer who has it all? Here's one.
Surf

John John Florence: & Again

1 min read
the boardroom, oc fair and event center, surfboard show, surf expo
Business & Media

The Boardroom Takes Over OC Fair and Event Center

1 min read